The Mediator explores the structural changes reshaping the media industry and what they mean for the media business, culture, and society. I write it to get closer to the frontier.
Doug is one of the most astute observers of the content-focused media industry I know!
Welcome to Quo Vadis — your periodic dose of programmatic perspective. Join our community to untangle the struggle between programmatic advertising, which presses forward, and a severe informational imbalance obstructing its progress.